Author: Ehsan AshoorAli

As the head of the growth and strategy team, Ehsan has been with us since the beginning of the agency and has played a prominent role in various international projects. Ehsan is based in Dubai and has over ten years of experience working with startups, small and large brands in the UAE and internationally on marketing projects. With a deep understanding of data-driven marketing strategies and project and goal management, Ehsan is skilled in creating and successfully executing impactful branding and sales campaigns with various objectives that drive measurable growth and maximize return on investment. Collaborating with various industries and companies in the UAE and around the world on DiMarketo projects has given Ehsan a good perspective on marketing project management, budgets, and activities to always achieve the best results for business owners. Connect with Ehsan: LinkedIn | Instagram | Email

Golden Tips to Stop Losing Money on Marketing

A marketing manager reviewing golden tips to avoid losing money on marketing activities.

It is frustrating to spend thousands of dirhams on digital campaigns only to see poor results. Many businesses in Dubai face this issue, often blaming their marketing channels or freelancers. Statements like, “I’ve spent over AED 10,000 and didn’t get high-quality leads” reflect the disappointment of losing money on marketing. The actual issue frequently stems […]

Airbnb Digital Marketing Case Study in Dubai

Airbnb digital marketing campaign promoting vacation rentals in Dubai to attract people.

How did Airbnb go from a small startup to a travel giant? Launched in 2008, Airbnb’s innovative digital marketing has changed the way people navigate the world, particularly in Dubai’s bustling tourism center. With over 7 million listings in 220+ countries, Airbnb’s story is a brilliant example of effective marketing. This Airbnb digital marketing case […]

Easy Ways to Get More Shopify Website Traffic in Dubai

Person buying from a Shopify fashion store website in Dubai with a special discount on products.

Do you want more people to visit your Shopify store in Dubai? With millions of Shopify stores worldwide and Dubai’s bustling online shopping scene (60% of people shop on phones), it’s challenging to stand out. Get more Shopify website traffic just by using some techniques. In this article, we discuss tips that will help you […]

Google Page Speed Insights for SEO Success

The importance of using Google PageSpeed Insights to improve website speed metrics and SEO performance.

In today’s digital era, where every moment matters, a slow website can mean the difference between gaining and losing customers. When page load times drag, users become frustrated, and your search engine rankings take a hit. That’s where Google Page Speed Insights comes in—a free, robust tool that assesses your website’s performance, identifies areas for […]

What Is Influencer Marketing? + Jobs and Benefits in Dubai

An influencer marketer is creating content about job opportunities and the benefits of working as an influencer in Dubai.

Influencer marketing has become a pivotal issue for brands looking to connect authentically with their audiences. This dynamic type of social media marketing involves brands working with influencers—individuals with a loyal and engaged audience—to advertise products or services. By harnessing the established trust and credibility of influencers, businesses can enhance brand awareness, increase engagement, and […]

How to Write a Blog Post to Rank Higher?

Content marketer analyzing content strategies on a laptop while drafting a blog post, symbolizing the process of writing to achieve higher Google rankings.

Write a blog post is an excellent way to share your thoughts, knowledge, or interests with people worldwide. Over time, we have discovered that creating a blog post that engages readers demands the right tools, such as a dependable content creation service, along with a clear strategy to realize your ideas. If you’re interested in […]

Different Types of Content Marketing and Their Objectives

Different content types for business goals

If you want to grow your business or website and boost your sales, it’s time to abandon old methods. Success requires new strategies in today’s online world, and one of the most effective tools for business growth is content marketing. Content marketing is crucial today because websites have become highly valuable. Business owners now understand […]

What is SEO and Why is It Important for Your Business?

Search Engine Optimization (SEO) is a set of strategies and practices designed to enhance a website’s visibility in search engine results. This involves optimizing site design, technical coding, content strategy, content creation, and internal and external linking to achieve better rankings on Google and attract more organic traffic. Unlike paid advertising, SEO focuses on achieving […]